Sustainable Luxury: Caring for Cashmere the Right Way

Cashmere has long been synonymous with elegance, refinement, and indulgence. A fibre prized for its softness and warmth, it is often considered the pinnacle of luxury knitwear. Yet true luxury is not only about owning beautiful garments; it is about caring for them properly so they last for years to come. In today’s world, where sustainability is paramount, learning how to care for cashmere the right way is both a responsibility and a pleasure.

Why Cashmere Demands Special Care

Cashmere is derived from the fine undercoat of the cashmere goat, a fibre that is naturally delicate and lightweight. Unlike synthetic fabrics, it does not respond well to harsh treatment. Proper care ensures that your cashmere retains its softness, resists pilling, and remains a cherished part of your wardrobe for decades. Neglect, on the other hand, can quickly diminish its beauty and longevity.

Washing Cashmere: The Sustainable Approach

Many assume that cashmere must always be dry cleaned. While dry cleaning is acceptable, it is not the most sustainable or gentle option. The chemicals used in the process can weaken the fibres over time, stripping away the natural oils that give cashmere its lustre.

Instead, the preferred method is hand washing in cold water with a mild detergent specifically formulated for wool or cashmere. This approach is kinder to the fibres, avoids unnecessary chemical exposure, and reduces environmental impact. Simply soak the garment gently, avoid wringing, and lay it flat to dry on a clean towel. The result is cashmere that feels softer, fresher, and more resilient.

Dry Cleaning: When It’s Acceptable

There will be occasions when dry cleaning is the practical choice—perhaps for structured cashmere coats or when dealing with stubborn stains. Professional dry cleaners can handle these situations safely. However, for everyday knitwear such as jumpers, scarves, or cardigans, hand washing remains the superior option. Think of dry cleaning as a backup rather than the default. By limiting chemical exposure, you not only protect your garments but also contribute to a more sustainable fashion cycle.

Storing Cashmere Correctly

Cashmere is vulnerable to moths and stretching if stored improperly. Always fold rather than hang your cashmere to prevent distortion of shape. Store items in breathable cotton bags or sealed containers with natural moth repellents such as cedarwood or lavender sachets. This ensures your garments remain pristine between seasons.

Preventing Pilling

Pilling—the formation of small bobbles on the surface—is a natural occurrence with cashmere. It is not a sign of poor quality but rather of friction. To manage this, use a cashmere comb or fabric shaver to gently remove pills. Regular maintenance keeps your knitwear looking immaculate and extends its lifespan.

Sustainable Luxury in Practice

Caring for cashmere properly is not merely about preserving its beauty; it is about embracing sustainable luxury. By hand washing, storing thoughtfully, and maintaining garments with care, you reduce waste, avoid unnecessary chemical use, and honour the craftsmanship behind each piece. In doing so, you elevate cashmere from a fleeting indulgence to a timeless investment.

Final Thoughts

Cashmere is more than a fabric; it is a heritage of craftsmanship and a symbol of refined living. To wear it is to participate in a tradition of elegance. To care for it properly is to respect that tradition and ensure it endures. Sustainable luxury is not about compromise—it is about making choices that preserve beauty while protecting our planet. Hand wash in cold water, store with care, and treat your cashmere as the treasure it truly is.