Patterns of Success: Analysing 2025’s Most Reordered Knitwear Styles
- CH CH
- 5 days ago
- 4 min read
A New Year Reflection from CH Cashmere
As we step into a fresh year, all of us at CH Cashmere would like to extend our warmest wishes to you and your team. May 2026 bring creativity, clarity, and continued success to your collections. Before we look ahead, it’s worth pausing to reflect on the knitwear styles that truly resonated with customers in 2025 — the pieces that not only sold well, but were reordered repeatedly across markets.
From a supplier’s perspective, repeat orders are the clearest indicator of genuine customer approval. They reveal what people actually wear, return to, and recommend. Below is a concise yet insightful review of the top five most‑reordered knitwear designs of 2025, focusing on the three elements that mattered most: fit, collar, and material. These patterns of success offer valuable lessons for shaping 2026’s collections.
1. The Regular Fit Crew Neck — The Universal Favourite
Fit: Balanced, neither slim nor oversized
Collar: Classic crew
Material: 100% cashmere or cashmere‑merino blends
The regular fit crew neck remained the most consistently reordered style of 2025. Its appeal lies in its universality — a silhouette that flatters most body types and works across genders and age groups. Customers gravitated towards its reliability: a clean neckline, a comfortable shoulder line, and a fit that layers easily under coats.
Why it worked:
Timeless shape with no risk of trend fatigue
Works well in both premium and value‑driven yarns
Strong colour adaptability, from neutrals to seasonal brights
What to carry into 2026: Designers can confidently continue this silhouette, but elevate it through subtle refinements: improved rib tension, slightly deeper colours, or a more substantial hand‑feel through upgraded yarn counts.
2. The Relaxed Mock Neck — Quiet Luxury in Practice
Fit: Relaxed, slightly dropped shoulder
Collar: Soft mock neck
Material: 100% baby cashmere, 100% cashmere
The mock neck saw a surge in repeat orders, especially in markets leaning towards minimalist luxury. Customers appreciated the balance between warmth and elegance — a neckline that frames the face without the bulk of a full roll neck.
Why it worked:
A modern alternative to the turtleneck
Comfortable height that suits both men and women
Works beautifully in brushed textures, which were extremely popular in 2025
What to carry into 2026: Expect continued demand for brushed finishes and soft silhouettes. A slightly shorter body length or a more sculpted hem could refresh the look without losing its essence.
3. The Oversized V Neck — Relaxed, Confident, Contemporary
Fit: Oversized, easy drape
Collar: Deep or mid‑depth V
Material: Cashmere‑merino blends, 100% cashmere
The oversized V neck became a favourite among younger consumers and boutique buyers. Its relaxed proportions offered comfort, while the V neckline added a sense of structure and sophistication.
Why it worked:
Versatile styling: layered over shirts or worn alone
Flattering neckline that elongates the upper body
Works well in mid‑gauge constructions for a modern drape
What to carry into 2026: Consider experimenting with ribbed V‑neck trims, slightly narrower shoulders, or textured stitches to add depth while maintaining the relaxed silhouette.
4. The Polo Collar Knit — Smart Casual at Its Best
Fit: Regular to relaxed
Collar: Open polo collar (no buttons)
Material: Cashmere‑cotton blends, merino, or light cashmere
The polo collar knit continued its rise in 2025, driven by the global shift towards elevated casualwear. Customers loved its ability to look polished without feeling formal.
Why it worked:
A refined alternative to the crew neck
Works across seasons, especially in lighter blends
Strong appeal for office‑casual wardrobes
What to carry into 2026: Expect demand for cleaner, more minimal polo collars with slightly firmer plackets. Lightweight yarns will remain key for transitional seasons.
5. The Funnel Neck Jumper — Warmth Without Weight
Fit: Semi‑fitted to relaxed
Collar: Soft funnel neck
Material: High‑loft cashmere, brushed merino, or blends
The funnel neck jumper gained traction in colder markets, offering warmth without the constriction of a roll neck. Its soft structure made it a favourite for customers seeking comfort with a touch of elegance.
Why it worked:
Provides warmth while maintaining a refined silhouette
Pairs well with both skirts and trousers
Works beautifully in brushed or lofty yarns
What to carry into 2026: A slightly more sculpted funnel shape or a rib‑blocked version could modernise this bestseller while keeping its core appeal.
What These Patterns Tell Us About 2025 — and 2026 Ahead
Across all five styles, three themes consistently emerged:
1. Comfort‑Driven Fits
Relaxed and regular fits dominated. Customers want ease, but not sloppiness. The sweet spot is comfort with intention.
2. Elevated Necklines
Mock necks, polos, and funnel necks outperformed expectations. Collars are becoming a key design signature, offering subtle sophistication.
3. Material Matters More Than Ever
Brushed cashmere, cashmere‑merino blends, and high‑loft yarns saw strong repeat orders. Customers increasingly value tactile softness and durability.
For 2026, these insights point towards a continued appetite for quiet luxury, comfort‑first silhouettes, and materials that feel indulgent yet practical. At CH Cashmere, we are already developing yarn updates, refined fits, and new collar variations inspired by these successes.
Thank you for your trust and collaboration throughout 2025. Your feedback, creativity, and partnership help us refine our craft year after year. We look forward to supporting your 2026 collections with the same commitment to quality, transparency, and thoughtful design.
Wishing you a prosperous, inspired, and beautifully knitted year ahead.









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